{"id":19769,"date":"2022-03-12T00:00:00","date_gmt":"2022-03-12T00:00:00","guid":{"rendered":"https:\/\/staging.isdi.education\/mx\/el-uso-de-coca-cola-de-la-tecnologia\/"},"modified":"2022-03-12T00:00:00","modified_gmt":"2022-03-12T00:00:00","slug":"el-uso-de-coca-cola-de-la-tecnologia","status":"publish","type":"post","link":"https:\/\/staging.isdi.education\/mx\/blog\/el-uso-de-coca-cola-de-la-tecnologia","title":{"rendered":"As\u00ed se beneficia Coca-Cola del uso de la tecnolog\u00eda"},"content":{"rendered":"<div id=\"07M-wysiwyg-1\" class=\"07M-wysiwyg anchor--link \" data-anchor-content>\n<section class=\"wysiwyg mb-xl\">\n<div class=\"wrapper wrapper--small\">\n<p class=\"t-small mb-xs\">\n<div class=\"wysiwyg__content\">\n<div>\n<p style=\"text-align:justify\">La marca que todos conocemos y que m\u00e1s tardes de terraza con amigos ha protagonizado es tambi\u00e9n una compa\u00f1\u00eda que sabe <a target=\"_self\" href=\"https:\/\/staging.isdi.education\/es\/blog\/como-emprender-en-la-era-digital\" rel=\"noopener\"><strong>c\u00f3mo usar la era digital<\/strong><\/a> de cara a mejorar su producto y seguir posicion\u00e1ndose arriba en el mercado. Evidentemente, hablamos de <a target=\"_self\" href=\"https:\/\/www.cocacola.es\/\" rel=\"noopener\"><strong>Coca-Cola<\/strong><\/a>.<\/p>\n<p style=\"text-align:justify\">Coca-Cola utiliza el <a target=\"_self\" href=\"https:\/\/staging.isdi.education\/es\/blog\/big-data-negocio-skills-mejorar-empresa-datos\" rel=\"noopener\"><strong>Big Data<\/strong> y la <strong>Inteligencia Artificial<\/strong><\/a> para lograr los objetivos anteriormente mencionados, en los siguientes aspectos de su empresa:<\/p>\n<h2 style=\"text-align:justify\">Opciones saludables<\/h2>\n<p style=\"text-align:justify\">Cada vez son m\u00e1s las preocupaciones de los consumidores por reducir el consumo de <strong>az\u00facar<\/strong> y otro tipo de sustancias que contienen los refrescos. Por eso, empresas como Coca-Cola han desarrollado diferentes variables de producto tanto bajo el mismo nombre de marca (toda su gama &#8220;Zero&#8221;) como con otras conocidas como Minute Maid que cada vez ocupan m\u00e1s cuota de mercado.<\/p>\n<p style=\"text-align:justify\">Para asegurarse de la calidad y el sabor \u00f3ptimo de sus refrescos, la empresa combina una serie de <strong>algoritmos<\/strong> que recogen a trav\u00e9s de sistemas de<strong> <\/strong><a target=\"_self\" href=\"https:\/\/staging.isdi.education\/es\/blog\/isdi-ntt-data-catedra-data-impulsar-desarrollo-digital-espana\" rel=\"noopener\"><strong>big data<\/strong><\/a>, datos <strong>meteorol\u00f3gicos<\/strong> recogidos por im\u00e1genes sat\u00e9lite, datos <strong>hist\u00f3ricos<\/strong> que contienen tanto informaci\u00f3n sobre cosechas como de precios para mantener un<strong> control eficaz<\/strong> que les asegure que sus productos no s\u00f3lo cumplen con las condiciones de crecimiento y maduraci\u00f3n, sino que, adem\u00e1s, conservan un<strong> buen sabor<\/strong>.<\/p>\n<\/div><\/div>\n<\/p><\/div>\n<\/section><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Coca-Cola sabe c\u00f3mo usar la era digital de cara a mejorar su producto y seguir posicion\u00e1ndose arriba en el mercado.<\/p>\n","protected":false},"author":1,"featured_media":19768,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[47],"tags":[],"class_list":["post-19769","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualidad-digital"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>As\u00ed se beneficia Coca-Cola del uso de la tecnolog\u00eda<\/title>\n<meta name=\"description\" content=\"Conoce por qu\u00e9 Coca-Cola es un ejemplo de empresa adaptada 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